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Post by toukirahmed4145 on Mar 12, 2024 7:11:29 GMT
We do not divide into digital or non-digital. For each campaign we connect the most effective channel split . Before the war, we abandoned traditional TV and outdoor advertising; now we are actively working with radio and social networks. We actively attract influencers. But here it is very important to choose the right people with whom you cooperate. We pay a lot of attention to whether the blogger has a clear position on the war,
What his story is, what messages he Job Function Email Database broadcasts to his audience, what companies he cooperates with - this is all very important to us, because this is our reputation. What is OKKO's main message now? The main message is “Going to OKKO is always a good idea.” But now there is a sub-message - “An Eye for an Eye.” We will use it to win. What kind of marketing team power should be? Did you manage to maintain the direction team?
How long do people work on OKKO marketing now? We saved the team completely. The marketing department employs more than 70 people. We have a bias, in the positive sense of the word, towards analysts. We do a lot of counting and analysis, and use deep machine learning methods for segmentation. Its effectiveness depends on how targeted and accurate the communication is. I am very pleased with my team, which has been meticulously formed over the years.
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